Welcome, Emerson Product Strategy Workshop Participants!

The Product Strategy Workshop starts at 10 am on Thursday, October 6th, but please come at 9:30 for a coffee so we can start right on time. We will be done by 5 pm, with a happy hour until 6 if you’d like to stay a little later. The address is 278 University Avenue, Palo Alto, CA 94301.

Links to access pre-formatted Google Slides for each team

Here are the links for the pre-formatted Google Slides for each team. If you have a moment to check that your link works, that’s helpful. You can also preview the workshop slides to get a sense of the work you will do, but I will guide the teams through the process during the session. We’ll also engage in a lot of cases that will help bring the concepts to life.

Go-Do’s (if you haven’t done it already):

• Click here to read my “How To Define Your Product Strategy” series on Medium— it’s about an hour of reading. You do not need to do any of the exercises in advance. (We will do the exercises for DHM, GEM, SMT, and Roadmap during the session.)

Link to ask questions and participate in Slido polls during the session:

https://app.sli.do/event/5ttxfbfx

Questions?

If you have a problem or questions, ping me at gbiddle616@gmail.com. My cell/text is 650 867-4338.

After the product strategy workshop session:

If you haven’t completed the survey for the workshop yet, you can give your feedback by clicking the link below:

https://www.surveymonkey.com/r/emersonprodstrat

Additional reading for after the session (none of it is required in advance).

• Ben Thompson's Stratechery

• Hamilton Helmer's "7 Forces: The Foundations of Business Strategy"

• "WTF is Strategy?" article

• Jeff Weiner (CEO of LinkedIn) "From Vision to Values" article on LinkedIn

• “From Zero to One” by Peter Thiel

• The Network Effects Bible by NFX

Additional essays by me (AskGib newsletter on Substack & Medium essays)

• “Do your product strategy frameworks work for early startups?”

• “Project v. Outcome-based Roadmaps”

• “How should Netflix’s Product Strategy change, given recent post-COVID challenges?”

Thanks,

Gib

Gibson Biddle

gbiddle616@gmail.com

650 867 4338 to text or call

Organizers

Gib intro for the session: “Gib was VP of Product at Netflix starting in 2005. In 2010 he went on to run product at Chegg, a homework help and textbook rental company that went public in 2014. Today he teaches at Stanford and INSEAD and does talks, workshops, and exec events worldwide. He also helped to take Life360, Nerdwallet, and Metromile public over the last few years as a “Product Executive in Residence.”

Thanks,

Gib